http://www.juliezaragoza.com/index daily 1.0 2025-07-22 https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1532332051271-TQVO39LT78TV24XWV1PP/Screen+Shot+2018-07-23+at+7.41.50+PM.png Work My name is Julie. I am from New York originally, but now I live in Titahi Bay, New Zealand. Here is a photo of me doing one of my other passions, skateboarding. I have had a wide range of experience in my graphic design journey, from in-house to advertising agency–and even government agency–experience. I love designing logos, publications, short animations, packaging design, and just being a good right-hand-woman to get the job done. Drop me a line. Me hui tahi tāua. https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1687412986374-VTKDD4XXV2VUE4KRLAEY/Screen+Shot+2023-06-22+at+5.21.49+PM.png Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1687412989278-LSHBVNOZ8DRFS20T4LZ2/Screen+Shot+2023-06-22+at+5.25.01+PM.png Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1687412991921-10M1EI4D6I4ZHZX8NLJC/Screen+Shot+2023-06-22+at+5.23.36+PM.png Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/d25d0a05-a7f4-4a18-bc97-877dd83c4dcc/Te-Taunaki-GIF.gif Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/39ee8976-71ad-40c4-bdfe-9194b57ee9df/Screen+Shot+2022-03-19+at+6.21.05+PM.png Work - Make it stand out Card for Matariki 2022 https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/11509210-1fa1-4809-854c-15829fd29ee7/NZGovt-logo-expanded-wordmark.png Work - Make it stand out The New Zealand Government logo re-designed, fit for purpose in 2022 using both te reo Māori and English https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/9e399694-ab61-4430-815b-db741f49cc6f/Vertical_holding_screen.gif Work Animated logo design for Te Pae Turuki | Public Service Leaders summit holding screens https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/b9b8b8c0-7d20-4241-b215-b041aca152d7/2022_Annual_Report_Cover_mockup.jpg Work - Make it stand out Design of the 2022 Annual Report https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/8a9d8d87-c150-43f2-9d66-1e63a468f697/Te-Taunaki-final-response-rate.gif Work Animation series for Te Taunaki | Public Service Census. Te Taunaki was a survey of approximately 60,000 public servants working in 36 Public Service agencies in Aotearoa New Zealand, the first ever public service census in the country https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/0af8e028-9f54-470c-b642-106e908e9399/tohu-2.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/b39595f5-e717-4ccd-9155-de169428b72a/Lanyard_Mockup.jpg Work Lanyards for Te Pae Turuki | Public Service Leaders Summit https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/8c6a5889-8b08-465f-81a6-83a7ac9eff80/Screen+Shot+2022-03-19+at+6.41.18+PM.jpg Work - Public Service Leaders Group (PSLG) infographic https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/d9802f21-a016-44bf-8829-3884672a679e/Manutaki.jpg Work - Make it stand out Blessing of the Learning rooms using the Te Kawa Mataaho narrative design https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/4b2dfdeb-e929-43fc-a69f-9d9ebf5878f7/2021_Annual_Report_mockup.jpg Work - Make it stand out Design of the 2021 Annual Report https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/44ae2217-e02c-4e77-8894-cd21f23bf0c6/2020-PSC-Annual-Report-3.jpg Work - Make it stand out Design of the 2020 Annual Report https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/243258a2-9c5e-4d2f-bec3-4cdf6d1f7285/LogoColourCombos.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/bad47975-fa02-48b1-9621-7267312127f0/EmPower_logo_sage.png Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/d9e97fa6-59d8-4c46-a5f6-6bf828c3d716/Laptop.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/112e0f50-4db9-4c46-bcbb-654134e31baa/ImageGroup.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/34af671e-1add-4eed-a619-b97578572f0e/Green-beige-pattern.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/e3e55988-875d-46e7-9d48-a9b6b875b6c6/Logowithgreenoverlay.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1530083507665-90KP6KIDJMTRFAO4FST2/IMG_0997.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1530084753538-042YK1NIKIE1WIBF8D2X/BILLY+COTTON+IMAGE.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1530087033192-HBVXBXTXXLMSADFSLIFF/BlackLab_colored_pencils.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1530088502118-9DG03PSSW25LK9KO46MZ/moustache.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1530150426250-QYGP06X3EZORU45NEGQS/Oyster_Main_Cover_Photo.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1530670986421-G5WSE7JORYNW0WR1CSKH/Ballentine_BusinessCard.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1530263567040-4MNHMO9E6PG2HLZ5QNB6/ART_Logo_final.jpg Work - Artifect Logo Artifect is a recruitment firm that connects the fashion industry with in-house talent. The client came to us with the desire to showcase connectivity, and how important human connections are to creative networks. After much exploration, this is the logo they decided on. It is simple yet effective; Artifect’s aim is the bridge the connections between people and companies, with the two abstract forms of the letter A are supporting one another. https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1558415478804-3ZJYMSEANBH3CADL3OCZ/Screen+Shot+2019-05-21+at+5.10.41+PM.png Work - Big Save's Waitangi Day Sale TV ad for Big Save, February 2019. As the Senior Designer at Big Save Furniture, I was responsible for overseeing and implementing the graphic language of all advertising. Big Save was keen to update to a more modern look, while carrying through the classic Kiwiana feel they had recently began in their rebranding. I updated the brand guidelines, introduced a new typeface, and updated the graphic style of the advertising. I then used this in every aspect of the visual work, from the website, to press ads, TV ads, digital and in-store graphics. https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1562994537062-TD5HUSY37YMQ7F26BOLJ/bobbi_brown_logo_thumbnail.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1566547652639-10VUDPWCM68JBSHRA4BV/eye2.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1647572041710-A5MBUTVS3KRNMJSR74TJ/Risposta_thumb.png Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1687413392784-22JEHA9H7H8NXXEK4DE5/2022_Annual_Report_Cover_mockup.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/80aa6908-0c5d-415d-8045-ce72549d6ae9/Squarespace-banner-header.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1494180542475-4W9C83BE1XU2QMLF8MBB/HealthyFit_Thumbnail.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1423926705492-VVG4ZS481STOMK5XR93G/Berkeley_Thumbnail.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1494180818863-0BEFA7MDCBNI5N1IDIB6/misc_beauty_thumbnail.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1494180789625-V53QL24XW5LJGWIFTMX5/YUM_Thumbnail.jpg Work http://www.juliezaragoza.com/work daily 0.75 2025-05-09 https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1478116491599-45AYS3SASUEGIY84LMP4/matter-intro.jpg Work https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1530054994708-CV8U7S4NA29IRWWCKG9R/IMG_0997.jpg Work https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1475192407133-86GZBR2S5Z96VVSXBZ8K/Stocksy_comp_856497.jpg Work https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1471040537959-8LJYIFBUAZEM23PH4EPD/illo-landscape-head.jpg Work https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1471221050932-VHV25KALQ3PF8KDU2APU/ramen-branding-menu-food.jpg Work https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1471225009775-AORJGQJN3F39JQQWQ6HW/2015-07-28-pickles-editorial-01-0072-v4-FINAL.jpg Work https://images.squarespace-cdn.com/content/v1/57acda4dd2b857e385b26e7e/1471246353905-0PHXRINC3QOZ394LFJB5/artesia-tub-color.jpg Work http://www.juliezaragoza.com/about daily 0.75 2017-06-29 https://images.squarespace-cdn.com/content/v1/54dc0cb2e4b04b6e37dfad0e/1423769229614-Z1E9PYY4PPEPT8DLCC4Q/1506118_898884995313_453607496_o.jpg About